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Key Advantages of Digital Packaging Printing

Benefits include on-demand production, reduced waste and storage, easy versioning and personalization and lower environmental impact.

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By: David Savastano

Contributing Editor

Label Boost software works with ColorWorks printers to help companies grow business by adding promotional content to shipping labels. (Source: Epson)

We are seeing more developments for digital printing of packaging. While long run packaging remains more cost-effective using flexo, gravure or sheetfed presses, inkjet printing has its own unique benefits. Danny Mertens, marketing manager, Flint Group Digital, points to the ability to develop on-demand production while reducing waste and inventory, creating easy versioning and personalization, producing fast changeovers, and lowering environmental impact. Andrew Kim, senior product manager, ...

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